Promotional Product Trends to Watch in 2022 Whether it was custom puzzles and games or an engraved wooden journal with an associated tree-planting program, there was something for everyone at the first major promo products trade show of the year. By Theresa Hegel There were plenty of delights to be found on the show floor at […]
Top 100 Searches for Promotional Products in Q2 2021 This ongoing project – updated with Q2 results 2021 – spotlights the promotional products that are most in-demand. The king is dead. Long live the king. There’s a changing of the guard in our ESP searches for Q2. Masks, the usurper of the industry since 2020, […]
Promo Trends to Watch this Canada Day Promo Trends to Watch this Canada Day: more than 75% of consumers typically celebrate Canada Day with cookouts, picnics, fireworks, parades, and travel. In 2020, fewer people attended community gatherings and instead opted for at-home celebrations to feel safe and adhere to guidelines put in place due […]
You’ll Be Inspired by These 2020 T-shirt Designs Circa 2020 was definitely the year of the statement T-shirt … so we asked some of our favorite screen printers to share their most inspiring designs from a pandemic year, and give us their best tips for creating compelling artwork and printing like a pro. “At a […]
Maximizing Brand Impact During Virtual Events If you’ve ever attended a tradeshow or conference, you understand the role that event sponsors play. Their branding is everywhere you look – signage, booths, merch. They help fund and promote the event, so it’s important to keep them happy. But how do you keep your sponsors’ logos visible […]
How To Host An Awesome Virtual Event As we enter 2021, conferences, tradeshows, sales meetings and other events typically fill calendars at the start of a new year. Since so many of them will be moving to virtual formats, we wanted to break down the basics – and provide some ideas about how promo products […]
The 3 Rules Of Customer Gifting It’s always important to say thanks. Thank you. Two simple words that go a really long way. Saying thanks with a special customer gift keeps you top of mind and lets them know that you not only value their business, but also your relationship. Customer appreciation is also good for the bottom line. A recent LinkedIn study estimates that acquiring a […]
Canada banning plastic bags, straws, cutlery and other single-use items by the end of 2021 Published Wednesday, October 7, 2020 9:36AM EDT – CTV News OTTAWA — Under the newly-unveiled list of single-use plastics being banned in Canada, plastic grocery bags, straws, stir sticks, six-pack rings, cutlery and food containers made from hard-to-recycle plastics will be […]
Top 5 Promo Buying Trends for 2020 Understanding the trends shaping consumer behavior can help establish your business goals and guide your marketing efforts. Plus, showing you’re knowledgeable when it comes to what is hot in the market positions you as an expert that your customers will return to time and time again. From personalization […]
Do you have a prospective client that is considering incorporating promotional products into their marketing mix but is maybe concerned about ROI? Let the facts do the talking! We’ve got 25 useful facts and stats to back up your sales and marketing strategy! We’ve also pulled them together in a shareable infographic to help you […]