Green Promos are Hot GoodStudio / marekuliasz / mikeforemniakowski / pim pic / Shutterstock.com Eco-friendly consumerism is here to stay. With a year of record-breaking floods and wildfires behind us, environmental awareness is now part of everyday life. In the U.S., as of early October 2021, there were 18 weather-related events, including storms, heatwaves […]
Pizza Products Are A Slice Of Heaven For Promo For most North-Americans, pizza is an all-time favorite food. The USDA says that 93% of Americans have eaten pizza in the last month. Super Bowl Sunday is one of the biggest days for pizzerias. While the Los Angeles Rams play the Cincinnati Bengals, hot and […]
Is the Future of Merch in the Metaverse? Virtual worlds and goods are part of an economy worth billions. Now, a handful of promo professionals are exploring how to turn real-life branded products into lucrative digital assets. By Theresa Hegel Mark 2021 as the year the metaverse went mainstream. In December, a fan spent $450,000 to […]
Promotional Product Trends to Watch in 2022 Whether it was custom puzzles and games or an engraved wooden journal with an associated tree-planting program, there was something for everyone at the first major promo products trade show of the year. By Theresa Hegel There were plenty of delights to be found on the show floor at […]
Top 100 Searches for Promotional Products in Q2 2021 This ongoing project – updated with Q2 results 2021 – spotlights the promotional products that are most in-demand. The king is dead. Long live the king. There’s a changing of the guard in our ESP searches for Q2. Masks, the usurper of the industry since 2020, […]
Promo Trends to Watch this Canada Day Promo Trends to Watch this Canada Day: more than 75% of consumers typically celebrate Canada Day with cookouts, picnics, fireworks, parades, and travel. In 2020, fewer people attended community gatherings and instead opted for at-home celebrations to feel safe and adhere to guidelines put in place due […]
Maximizing Brand Impact During Virtual Events If you’ve ever attended a tradeshow or conference, you understand the role that event sponsors play. Their branding is everywhere you look – signage, booths, merch. They help fund and promote the event, so it’s important to keep them happy. But how do you keep your sponsors’ logos visible […]
How To Host An Awesome Virtual Event As we enter 2021, conferences, tradeshows, sales meetings and other events typically fill calendars at the start of a new year. Since so many of them will be moving to virtual formats, we wanted to break down the basics – and provide some ideas about how promo products […]
The 3 Rules Of Customer Gifting It’s always important to say thanks. Thank you. Two simple words that go a really long way. Saying thanks with a special customer gift keeps you top of mind and lets them know that you not only value their business, but also your relationship. Customer appreciation is also good for the bottom line. A recent LinkedIn study estimates that acquiring a […]
Canada banning plastic bags, straws, cutlery and other single-use items by the end of 2021 Published Wednesday, October 7, 2020 9:36AM EDT – CTV News OTTAWA — Under the newly-unveiled list of single-use plastics being banned in Canada, plastic grocery bags, straws, stir sticks, six-pack rings, cutlery and food containers made from hard-to-recycle plastics will be […]
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